Spice n Easy

Shortly after arriving to New Zealand from India, Sanjay and Vibha set up business in the area closest to their heart… Food. A decade ago they founded «North Shore Super Store» the area’s first Indian grocery store which soon flourished thanks to business acumen and an ability to constantly cater to their community.
offered online shopping — again considering the convenience of their customers with busy lifestyles.
‘Spice n Easy’ was the natural progression from here, inspired by the interest customer showed to want to cook authentic Indian food with true flavours.
Catering to this ever increasing demand for mixed blends of Indian spices, they organized Indian Cookery workshops at the local Highbury Community House, which led to their idea for pre measured and packed spices including tried and tested family recipes to make it very simple for people like «me» to cook authentic Indian dishes at home.
Trips back to India, prototypes, quality inspections then product positioning and distribution chains are all behind them now, ‘Spice n Easy’ is distributed in hundreds of nationwide outlets including butchers/​Greengrocers and various sea food markets.
Totally packaged in New Zealand, this is a Birkenhead success story.