Virgin Retail

Virgin stores promised much but have failed to deliver in competition with HMV. In the modern age of net sharing of music and iYunes the market for browsing for DVD’s has died out. In fact I cannot for the life of me remember what was the last DVD I bought. Probably because I have now amassed a small and growing selection of Blu-​rays over the last year or so. The decline is actually down to a number of reasons. Price for one, where is the value for money Richard? HMV always seem to be one step ahead of you, forever evolving in their sale prices and giving consumers 241 offers galore. Second of all let’s face it the odd purchase aside, this really has become a browse shop rather than anything else. No doubt they still do a lot of business through different sectors, gaming and music being the major ones but good old fashioned movie sales one of the main reasons I used to shop here has really gone down hill.
Regardless it really is a magnet this store, you just cannot help but venture in. So I suppose in that sense it really has done its job, because if you can attract consumers inside the chances of a sale do increase. There will always be a market for Virgin. For this particular sector thus HMV still holds the aces. Virgin however is still a more than valid option if you cannot find that boxset of niptuck at HMV because they’ve all gone. God bless Richard Branson for that!