Optinto

opt-​into are a very professional outfit.
I understand why they call themselves website marketing experts and not just seo and ppc experts.
I remember our first meeting well when they asked me questions about my business which I could not answer, the main question being how much does every converted sale cost me? (What has this got to do with SEO!!?)
They took me completely by surprise — I did not realise how much it was costing me to create one client through traditional media. They have now setup a tracking system to measure such costs. So I can now compare all my advertising/​marketing including both traditional and online.
Where the success has come from is from their website promotion and marketing methods with my website and the increase of leads. All my prospects from the internet are also far better targeted than from traditional methods and therefore better qualified. My conversion rates show a staggering increase. My advertising costs pro rata have stayed the same but I get more leads and therefore more sales.
It was not a quick fix though as they had to completely revamp my website, setup blogs etc. They worked very hard to create my brand on the internet.
What I like about them is that they are very much in touch with my business requirements and very much advocate that my website is a tool to help my business. I must say, whilst it took its time, it is now a very powerful tool and absolutely integral to the continued success of my business.
Thank you.