Magnum Pleasure Store Arnotts

The excitement I felt when I heard there was going to be a Magnum Store opening in Arnotts was something else. Personalised Magnums. Personalised. Magnums… Seriously! But after visiting here I feel like the idea was definitely better than the reality.
It took me a little longer than I hoped to try it out and as it was only there until the end of August I made it my business to get in there and see what all the fuss was about! There was such a long queue when I got in there that I couldn’t really get a good look at what was going on so I was nearly at the top of the queue when I saw the price, € 5, which I thought was a bit much!
You pay at the beginning and then one of the guys will call you when there’s an available station (I think there was about three). You then get to choose whether you want white, milk or dark chocolate as your base before you get to choose your three toppings and a chocolate drizzle for over the top.
What I didn’t like was the way I felt really rushed when I got to the top after waiting for so long in the queue. I was asked what three toppings I wanted, as if I should already know what the choices were, and then when I was asking about them it was as if I was delaying the whole thing. I opted for ginger nut biscuit, meringue and almonds as my three, with a white chocolate drizzle over the top.
The ice-​cream itself was tasty, you get it in a little tray with a spoon which is a really good idea because it’s quite messy. The chocolate was nice and thick and the ice-​cream had started to melt a little by the time I got to eat it which made the whole thing a little gooey. Would I go back though? No! At the end of the day it’s just a € 5 magnum and with the conveyor-​belt style of service, it’s not really my thing!

Good for the novelty value of creating your own magnum for a once off visit, but at the end of the day, it’s still a glorified choc ice, and an expensive one at that. This shop is only here for the summer anyway. I prefer the Italian style ice cream shops. This shops usp is more about the experience of creating your own magnum