Squidco Fishing

The best tackle shop in the city.
Best prices, and great customer service.
When the tuna show up every year, they run out of the same hooks.
Perhaps order a little deeper next year.
Still, Joey and his Dad run a great spot.

Joey and crew from the first time visiting the shop have put me on fish. They consistently have given me the patterns which have produced. Even at times where the recommendation is atypical, I have had big results. I asked for an all around set up for kayak and offshore. Couldn’t be happier with the purchase.

Best Tackle Shop in San Diego!
These guys always take the time to answer all your questions, and genuinely care about the customer. These guys have taken time to teach me new knots, make recommendations on tackle etc and what they are recommending isn’t necessarily the most expensive product they carry. These guys are care more about customer satisfaction than anything else.
Prices are fair, customer service is top notch and selection is amazing.

These guys are on it! I’ve have quiet a few reels serviced here and they are top notch! Always keeping me updated on the status of my reels. Joey and his crew have proven them selves time and time again making it possible for me to get back out on the water!

This place is so rad!
You can ask the most beginner questions possible in fishing and they dont make you feel stupid. Absolutely incredible customer service. When you get your reels restrung, they offer you a beverage while you wait. They rush to get everything done and are extremely nice.
Stoked!

U have been coming to this tackle store for a couple years now. At first, I did not know much about fishing, but regardless of my lack. of knowledge, the team there has taught me a lot, and they have been so kind and proffessional! I’ve been to other tackle shops where I was treated less than others becuase I was a young girl who didn’t know much. But thanks to squidco, I am a quite knowledgeable angler, and never go home with a fish or two! :) I would recommend anyone I know to come check them out. Staff is always ready to help, and prices are unbeatable! Great atmosphere, great bait and tackle shop! Keep up the good work you guys!

I always stop here on my way out fishing and never am disappointed. Fair prices and a knowledgeable staff make the process of finding out about local fishing, conditions, and what tackle is working worth the drive for me

I’ve been coming to this store for a few years and have always been treated kindly, regardless of who has been helping me or how busy the store may be, and no matter how big or small my purchases have been.
The staff is very knowledgeable, easy to approach, and happy to talk with the customers.
This is my favorite tackle store in the greater Los Angeles and San Diego area.

Ive been going to Squidco since I was 16, im 28 now. Joey and his guys are always a great help and really nice guys. My favorite tackle shop in SD. Yeah they may not be huge, but theyve got the stuff you need at cheap prices. If youre planning on going out on a trip or just local piers, stop by they’ll show ya how to catch one.

They called me his morning to let me know my new rod was in. I walked in and the immediately recognized me. Friendly service as always. Tks guys!

I think this is the best all around tackle shop for saltwater fishing in San Diego. Incredible selection, top notch customer service, and very knowledgeable crew. They go the extra mile by offering visitors water or soda.
The only problem I have with Squidco is that I spend too much money when I go there. Not a problem for them, but a problem for me.

This place was amazing. As soon as we walked in we are helped out right away. We tell them where we are fishing and they tell us how to do everything. They give us the low down and tell us what’s biting. They had everything we needed and helped us out completely. They helped us catch a lot of fish. When we left the offered us water. Will definitely be back. As good as it gets!!!

Squidco is an excellent tackle shop and I recommend Joey and his team to anyone. Joey and the team are excellent at what they do! I snapped a rod that I had bought from them months ago and without hesitation he replaced it. It was even past the 60 day warranty mark. They have the best prices and customer service anywhere! It is very desirable to shop at a business that actually cares for their customers. 5 stars thanks guys! –Marvin

I’ve always wanted to stop in here but the extra drive always turned me off. Oh, have I been missing out! After leaving Chark with some new line, I realized Squidco was literally right around the corner. From the exterior this place looks like an old freezer or ice vendor. On the inside its packed with really great tackle, equipment, and rod building supplies. Surprisingly, their inventory was really extensive to say the least. Immediately upon walking in I was greeted and pointed in the right direction. I wanted a baitcast open water/​structure double duty for the seasons setup aka Lexa 400 on a medium-​heavy action trigger stick. I was shown different rods/​brands and explained the differences in materials, action, warranty and build. Although there were two very differently priced rods, their was never a pressure push towards the higher priced model. Of course I couldn’t resist the Phenix and always wanted one so that’s what I chose. While spooling my new reel, they offered water or soda for the wait, that’s really cool. Overall in the end, Squidco packaged up a sweet deal that landed me a Yellowtail on the deck the very next day on The San Diego so I couldn’t be happier!
Bottom line, SHOP AT SQUIDCO!
Sincerely, new loyal customer

These guys went above and beyond to make sure my son and I had a good fishing trip! They made sure we had all the right supplies, set up our fishing pole (I’m an amateur fisher and needed help), drew us a map to an awesome fishing spot-​Shelter Island Fishing Pier, gave us a great deal on the items we purchased and were just so so kind. I will always go back here when I need fishing supplies. Highly recommend!

I live 6 hours away, so I had never been to this shop. Heard lots of good things. Its a little hole in the wall shop packed with fishing gear! Went in there and was immediately greeted. The guys were constantly watching me browse around to see if I needed any help. They were able to point me in the right direction for everything. They offer everyone a soda or water when they come in, free of charge. I never see this hospitality anymore, ANYWHERE! I wanted to buy a specific Cal-​Star rod and they didn’t have a very large selection. A few other shops in San Diego had the rod in stock. I ended up spending over 200 bucks on tackle, etc with these guys. Prices were good! Will go back if I need anything, but will call ahead if I need a specific rod.

This is the best fishing supply shop I’ve ever been to.
Their customer service is second to none! They get it. As soon as you walk in, you know you’ve come to the right place.
You can ask any question you want and get a serious detailed answer without being made to feel like an idiot. They will steer you in the right direction and get you fishing with the best available equipment on the market without charging what the big stores charge. Or any other store, for that matter.
I can’t say enough about the comfortable atmosphere. They are friendly and very knowledgeable.
I don’t do anything or buy anything without talking to one of these guys first.
I trust these guys and feel at home in their shop. Thank you!

Hands down best tackle shop in SD! Joey has it, at the best price, and he takes care of you AND Joeys whole crews customer service, is like you just walked into a Mercedes Benz dealership & purchased a new car, only you just walked into the BEST hole in the wall tackle shop in San Diego & were all treated like a rock star. I would have left 10 Stars, but I could only leave 5.
SQUIDCO /​JOEY & CREW ARE A#1

If you love fishing this is the place to go hands down! I’ve been to anglers choice, fisherman’s landing, and many other places that try to sell you equipment that you don’t really need. But Joey and his minions will walk you through every step you need on finding the perfect outfit!!! They carry a positive attitude and give you 100% customer satisfaction!!! I have been recommending them to my fellow anglers for years and now we are all regulars!!! If they don’t sell it… you don’t need it! Hats off to Joey and his staff!

Never been in here. Total hole in the wall. But my boyfriend is a crazy fisherman and had to pick up some stuff & get his reel fixed. He got what he needed and they serviced his reel so quick.
Customer service is amazing! They make sure they take care of everyone AND offer drinks :). It’s obvious I’m not here for anything but I was greeted and checked on a few times anyways. They are all really helpful and knowledgable. The shop is small but seems like it’s stocked with everything you could possibly need.
I’m actually typing this review while I’m waiting here in the shop. Customers are constantly in and out, but they seemed adequately staffed to handle it. 5 stars… Hands down :)
Joey & Ryan were great!