Charming Charlie

Ok, Charming Charlie: think H&M, Forever 21, and TJ Maxx combined. This store has cheap, stylish clothing at cheap prices. If you dig, you can find some better dresses and shirts that have stronger quality, but for the most part you are getting what you pay for. However I was much more impressed with their sale prices than I have been at other stores in the past.
I have to say the higher rating comes from the look and quality of the store. The space is large, two floors, the fitting rooms are unique and quite nice (the lighting is not glaring), and the shop attendants are very helpful. This store is optimum to drop in if you are exhausted and wandering around 5^th Ave.
If you are looking for an inexpensive place to get accessories, clothing or even a place to plop down for a quick shopping break, I recommend this shop.

I don’t know when Charming Charlie became so commercial & appealing to the basic woman?!
I fell in love with a different Charming Charlie, one that had color stories for even the most particular shade of orange & the most common pink. Now all I see is red, blue, green & an overload of gold & silver. Ugh.
I was so thrilled when I found out there was a Manhattan location & I stopped in immediately. I bought nothing. A store I used to spend the upwards of $ 200 on each visit I couldn’t even find A SINGLE THING to buy. I left so disappointed & spoke with other CC lovers & they noticed the change in unique pieces & lavish rich colors as well.
I returned to this location about 3 months later when looking for jewelry to wear to a Mets game. Can you believe there weren’t 2 pieces that I could pair together to combine blue & orange?
Gahhhh this is what this place reeled me in with! The array of colors! It’s gone now, now I see pieces that I’d find at any major department store, nothing unique, nothing beautiful, nothing trendy, nothing I need RIGHT NOW, nothing that I used to love about this place.
Returned again for NYE jewelry & let down again. I could not find a single stunning piece. Not a single piece of jewelry I needed. I’m tapped out, no more Charming Charlie for me. I’ll stick to the wholesale district, at least I can grab unique pieces there!
Two thumbs down.

If you like H&M prices and merchandise you’ll like Charming Charlie. They are originally a Texas Company. New to NYC. Mostly known for women’s accessories. Lots of colors to choose from.
Customer Service is great. Very friendly and helpful employees.
Fun place to look for that special piece for a special occasion. I found my holiday scarf for 2015!
The Store is beautifully designed. Looks like a high end merchandise showroom. Lots of registers. Check out was fast and friendly.
I thought I was going to spread the word to my daughter. She already knew about it and went in right after they opened!
When I’m in the neighborhood I’ll stop in to see what’s new. Also a good place for gifts!

This is a beautiful store and I love the layout of how everything is color coded. The accessories are very affordable.

I’m a bit OCD when it comes to shopping. I want the store to be extremely clean and well organized… this store is perfect! Everything inside is coordinated by colors/​shades and seriously is kept impeccable. Their accessories, bags, jewelry, clothes are all cute, but these are «throw-​away» pieces. Everything’s trendy, but I wouldn’t say great quality. Still, a great store to shop for playful pieces!

a fantastic cross between Claire’s and Banana Republic. Fun way to try out new styles affordably!

This place is great for what it is and this flagship store is HUGE. You can spend a long time in here finding cheap, cute stuff. Quality is pretty good on most accessories. Clothes quality not so much but the prices are really inexpensive. Bought some great bags and jewelry.

A very pleasant shopping experience. The staff in the store are so friendly! There are enough people to help you at all times and to answer any questions about special offers etc.
My favorite section is the bogo jewelry section. Get some great steals here! It’s the perfect stress buster for a Friday afternoon lunch break!

I am loving Charming Charlie!
When I originally walked past the store I assumed that being in Midtown on 5^th Ave that everything inside was out of my price range. Then I happened to come across a fashion article highlighting the brand and discovered that the store is kinda perfect for my budget. What?!
So last week I stopped in. And ended up spending an hour in the store. THERE IS SO MUCH TO SEE! Seriously. From the outside I don’t think you can tell — but the store is actually two floors packed beautiful stuff. Jewelry. Bags in pretty colors. Super cute clothes. Scarves, sun hats, etc etc. And it’s all organized by color, which is awesome, and makes shopping even easier.
Prices are really reasonable — I don’t think anything in the store is over $ 50. And the day I went they had sales all over the store! This is what I picked up: short sleeved Aztec patterned shirt (on sale for $ 9.99), two floppy sunhats (originally $ 20 each, marked down to $ 4.99 each), and two rings ($ 10 and $ 8) for a grand total of $ 38. And I loooove each piece that I got. Bonus — they have a rewards program. Earn points for ever dollar spent. The gal behind the counter asked if I wanted to sign up — uhh yeah, why wouldn’t I?! Who doesn’t love rewards points?
Not that you need any other reasons to visit CC — but here are a few more:
— The dressing rooms are soooo pretty. Purple and pink and dainty. I loved them.
— Staff is super friendly. Each and every gal I met in store was lovely.
— There’s plenty of stock in the store. I was able to find my size in everything I wanted to try on.
— Just because its inexpensive doesn’t mean its not quality stuff. So many of the clothes had a great feel to them. Jewelry didn’t feel like it would break after one use.
I can’t think of anything wrong w/​Charming Charlie. Soooo glad it’s arrived in NYC and can’t wait to go back!

This place is an accessory shopper’s dream!!!
It’s definitely a challenge to walk out empty handed or walk out at all (JK). First of all, the store is huge– 2 floors. Everything is organized by color– from bags, to earrings to even clothes. Colors are bright and stylish and everything is reasonably priced as it should be for Fashion Jewerly, let alone the many sales they always have.
The lighting, décor and music is all so comfortably planned out and the staff is polite, personable and honestly seem to love their jobs!!! What makes this place even better is that it’s so close to everything, being right next to Bryant park!
Only downside is that this location is not accesible for people who can’t do stairs but I think they are working on installing something.

Oh my gosh, I can’t say enough great things about this place! Ok so you walk in and are immediately impressed because this place is low price point but it’s located on 5^th ave so I was apprehensive about what it would look like.
I don’t think anything in here costs more that $ 40, but he average is prob $ 15-​$ 20. There’s two floors and it’s spacious and well-​organized. Each section is organized by color, and each color has bags, jewelry, accessories, clothes and shoes. It was AMAZING! I can’t wait to go back

Make sure to check the prices online though. Found out that the necklace I bought full price 5 days ago was actually discounted more than 50% off online!
They do not do price adjustments so you have to order another one and return the full price one. Kind of dumb and annoying policy… Great jewelry though.

I been a fan of this chain for years and been to their locations in Jersey, Yonkers and Vegas. I was super happy when I found out they were opening one in NYC.
The store is very well organized and decorated. I love how this chain separates everything into colors, it just makes shopping so much easier and enjoyable.
Every time I passed a worker they asked if I needed any help which was really nice.
Nothing here is super expensive and the jewelry its very pretty, only once I had an issue and I took it back to the store and they replaced right away no questions asked.