Amsale

Beautiful beautiful salon, gorgeous dresses and a super friendly consultant made for a great experience. Dia was amazing and made me feel very comfortable with dress shopping. I did not end up buying my dress here but it is certainly a top notch experience that I recommend to future brides. Dresses here run from about 3000 and go all the way up to 20k with the extensively hand beaded numbers.

My daughter wore an Amsale wedding gown at her Montauk, NY wedding in early October 2015. The wedding gown was simply beautiful. I want to thank the staff at the Amsale salon, especially Madison, who helped us during the entire buying and fitting process. We also bought her veil there, it was simply beautiful and romantic. Roula helped my daughter with the fittings and ensured that the dress fit perfectly, she also gave us tips on how to keep the dress from getting wrinkles. The ambiance at the Amsale salon is peaceful and inspiring.

Our experience at Amsale was perfection. The NYC salon is absolutely breathtaking with floor to ceiling windows, bright lighting, classic white furniture and crisp white roses displayed throughout. The wedding gowns are hung according to their style in such a neat, organized manner which made them so easy to view. The salon is also so peaceful, quiet and calming. As a bride to be I had that «Pretty Woman» moment as I sipped champagne, tried on wedding gowns and had the undivided attention and professional expertise of numerous Amsale bridal consultants. Dia, Roula & Debbye were so genuine and honest and were an incredible team who made this experience a dream come true for not only me, but also for my mom and sister. They made this once in a lifetime experience so special for me. Finding my wedding dress at Amsale truly was everything I hoped finding my dream gown would be. At my last fitting I was in tears as this experience was one of a kind and I was sad it was over! I can’t wait for my sister to get married so we can do this all again!

pros:
— great sales experience
— spectacular dress designs
— ability to customize — I combined one dress with a detachable tulle train from another dress.
— superb management team — Debbye, in particular, was incredibly professional and responsive.
cons:
— shoddy quality control — The back of my dress was clearly messed up initially, but the design studio fixed it quickly once I pointed out the issue.
— delayed alterations — My bustle wasn’t completed at any of my fittings, even though I specifically asked that it be done in advance so the seamstress could show my parents and one of my bridesmaids how it worked. The hem was not cut nicely (there were jagged edges), so it needed to be fixed the day before my wedding at pick-​up.
notes:
— Not for the bride on a budget, but moderately priced by Manhattan standards.
— For your first fitting, book a daytime appointment 2+ months before your wedding, bring a friend or family member with good eyes, look at the dress in the salon (not just in the fitting/​alterations room), and go over every inch of the dress and any accessories with a fine tooth comb.

I visited Amsale last March in search of my wedding dress (sorry this review is a little late). I had such an amazing experience! The shop itself is beautiful! Amazing light, airy and open. The dressing rooms are huge! I had me, three friends and the dress consultant in there with plenty more room. Everything is spotless and you can tell the dresses are well-​cared for. It was what wedding dress shopping should be like. Samantha was my consultant and was patient and extremely helpful. I knew what I didn’t like but was willing to try on dresses with an open mind. I found a Christos dress I loved but had an appointment later that day at another dress shop. I wanted to go to that appointment and also think about it before committing to making a purchase. Samantha was understanding and even followed up a few days later. I did not feel rushed or pushed into buying something before I was ready. The dress I loved was blush and I was concerned it would clash with my chosen bridesmaid dress color. I sent pictures to Samantha and she created collages so I could see what the colors would look like side by side. After a few other appointments at other shops, I had narrowed down my choices to two– one at Amsale and one at another shop. I was able to easily get another appointment and allowed to spend as much time as I needed walking around the shop in the dress I loved, taking pictures, videos, etc. I ended up purchasing the Christos dress. My dress arrived on time to Amsale and I was easily able to make appointments for my fittings. Roula herself should get 5 stars! She was an amazing seamstress! She was so knowledgeable about my dress and offered suggestions that fit both what would be best for the dress as well as altering the dress a bit to fit my specific alteration requests. My dress was ready when promised and shipped out a few days before my wedding (my wedding was out of town and I was shipping it to our wedding destination). I was admittedly nervous about shipping my dress but, was advised as soon as it was shipped and as soon as it arrived! It took less than 12 hours to travel over 1000 miles! It arrived in perfect condition and ready to wear straight out of the box! No steaming or anything. My whole experience at Amsale from browsing to putting on my Christos dress on my wedding day was nothing but perfect! Thanks so much to Samantha, Roula and the entire Amsale staff!

Beautiful Beautiful dresses here! I didn’t end up buying my dress here, but I did enjoy my two visits with Dia! She was very patient with me while I tried on what felt like every dress in the gallery. My mom and I thought Dia was so sweet that we were a little sad we didn’t end up buying my dress from her! She is great at what she does– ask for Dia :).
Only criticism is their sample gowns– or the gowns that you try on– are too small! I am a street size 6 – 8 and only a few zipped all the way up on me. It’s fine to be clipped into a dress thats a little too big, but you really can’t get a feel for if you really like the dress enough on your shape when it’s too small, and doesn’t sit on your hips correctly.

Loved it. Every dress was gorgeously maintained for having been tried on a million times. The shop is stunning, etherial, dreamy, amazing. I worked with Dia. She is an amazing consultant, not to mention gorgeous herself. I will be getting my dress here, most likely.

Amsale is a popular brand for wedding dresses so I would imagine a lot of stores carry them. I first tried them at Kleinfeld’s and fell in love and when I went on their website, I noticed they have a store in NY. You have to love NY, we have everything here. I loved the quality of their dresses and you have to love a store that serves champagne! The store is beautiful, light, open and airy. Dia is amazing! She is so sweet and patient and really fun to shop with! They have all styles of dresses, the material is all rich and lovely. The beading is gorgeous which is something I struggled with other designers. This is a must for any bride!

I almost bought my dress here, went back two times because I could’t decide but eventually bought it somewhere else. I had Bretton who helped me, she is very sweet, patient and helpful. The dresses at Amsale are gorgeous. Would recommend anyone to shop here.

When I started the search for my wedding dress, I knew I would try on about 100 dresses before finding the one. I came to Amsale after having been to many places already in NYC and NJ; when I walked through the door, I knew this place was different. Katie was very helpful, patient and creative in the dresses she brought me to try on. She saw trends in the dresses I told her I liked — and pulled out the winner. I came back another 2 times before buying the one — and now I am anxiously waiting for it to arrive! I absolutely made the right choice and Katie was a huge help in the whole process!

I just put down a deposit on a gown at Amsale. I spent about 2 months trying on dresses at various stores around the city. I did most of the shopping alone. The problem I found with other stores was primarily sales people telling me every dress looked amazing. The reality was I looked like a stuffed sausage in a lot of these dresses/​cuts. Some of it was so comical that I’d take pictures to show my friends & not for any point of reference. I’m an average sized woman & a bit curvy, so I discovered these dresses can be tricky. It’s key to put a person in the correct cut/​design.
My consultant Dia at Amsale didn’t tell me I looked amazing in every dress & that is a good thing! I value honest judgement & opinions. She also had me try on cuts that would be more flattering for my body type– think it’s called a-​line & variations on a-​lines. Ultimately, I am satisfied with my pick & hoping for easy fittings. If you like Amsale’s designs, I’d recommend a trip to this store rather than a department store– it seems to make more sense to go directly to the source.

I had a great shopping experience at Amsale. My consultant carefully listened to what I wanted and was great at helping me pick out dresses. The atmosphere in the salon is very serene and the bridal changing rooms are spaceous. I ended up buying my dress from another salon, but I was really considering a dress at Amsale. I have recommended the salon to other brides, and they have had positive experiences too.

I have to echo the other positive reviews. I visited Amsale this past Saturday and I had the best bridal experience to-​date (I’ve been to a few shops in the city – mark ingram, gabriella, lovely).
The salon itself is gorgeous and very well kept, beautiful and comfortable furniture, gowns hung delicately and well spaced out around the floor and beautiful natural lighting via large windows overlooking Madison along with spotlights in front of all mirrors – it’s how you imagine your bridal experience to be. Upon arriving we were offered beverages and unfortunately we did have to wait because an associate had called out sick that morning. However, the women were working overtime and they let us know of the delay and their service once the appointment started more than made up for it.
I chatted briefly with my consultant about style, the three different designers and budget before walking around the room and having her pull dresses. After trying on the first two, my consultant immediately knew which other dresses to pull and gave me very thorough details as to what fabrics these dresses were, what colors the gowns could be made in and what alterations were possible. When I visibly fell in love with one of the stunning gowns, the seamstress was brought in to discuss potential alterations which allowed me to further love the dress.
Dia was my consultant and she was fabulous – can’t recommend her enough. Not only was she extremely knowledge of the gowns they had, their shapes, fabrics, colors etc. she was so kind and not pushy or snobby in the least. She even mentioned the timing of most of their trunk shows and other promotional events which I found thoughtful.
While I did not purchase a gown that day (because I wanted my mother’s approval) so we will have another visit to Amsale in the near future. I highly recommend every bride-​to-​be visits this shop.

I had a fantastic experience at Amsale, and would highly recommend it! The space is gorgeous, to start, and the staff were all incredibly nice. My consultant, Dia, was so sweet, and understood what I was looking for. She did a great job and wasn’t pushy or too sales-​y. They even made time for me to come back at the end of the day to try on my two favorites again, despite being fully booked. They really went out of their way to make sure I had a great experience.
In the end, I bought a gorgeous Christos dress, and could NOT be happier! YAY for both Amsale and for DIA!

I had a great experience here, I am on the brink of deciding on a dress and I decided I had to go to Amsale to see certain dresses by Christos, Kenneth Pool and Amsale.
I came armed with a list of dresses and they had all of them!
What a pleasant change, as so many salons don’t carry what you want without having to special request it.
I worked with Bretton who was very sweet, informative and creative with how we could alter the dress to capture the look I was going for. She even took pictures for me and emailed me them. This is a beautiful space, not crowded and filled with beautiful gowns. Definitely a must stop on a NYC bride’s dress search.

I still haven’t decided on a dress yet, but I had to write this review anyway. Going to the Amsale salon is like a breath of fresh zen air (after going to you-​know-​where). The actual store is beautiful and set up in a way that is very interesting — not by designer (Kenneth Pool, Christos, Amsale) but by shape. They let you take your time, and give you privacy — AND they let you snap as many pictures as you want (which is not allowed at the other place I mentioned earlier). They are very accommodating about appointments — I was able to quickly try on my top dress for a few friends today — and are not pushy about making the sale. I am trying very hard to make a decision on my gown now, but if it were just based on experience and staff I would 100% buy my gown here.

I was really pushing my wedding dress hunting deadline, so my sister (world’s best maid of honor) took it upon herself to schedule a few appointments. Amsale was the first of many, and one of my favorites. Prior to the appointment, I had never even taken a look at any of the Amsale, Christos, and Kenneth Pool dresses. My sister had worn a Kenneth Pool for her wedding a few years back. It was beautiful, but she and I have very different styles. And that TLC show (Amsale girls?) really turned me off. But experience has taught me that it’s good to go out of my comfort zone to try on styles I would never pull for myself.
For starters, I was 45 mins late for the appointment! I felt terrible. Granted, it was a mid-​week appointment, but gosh. who does that?! I frantically rushed to the appointment, running like a mad woman, i looked and felt like total crud. But once I entered the Amsale showroom, everything just slowed and calmed down. Pretty things have that effect on a gal like me. The showroom isn’t huge, but plenty spacious, great layout to fully take advantage of the space, it’s clean, has fantastic natural lighting, nice big mirrors, steady platforms, and the dressing rooms are comfortable, large, and very well lit as well.
But by far, the greatest part of my Amsale experience was meeting and working with Linda. Linda is AMAZING. She instantly put me at ease, calmed me down, and reassured me that even though I was so late, it would all work out. I felt really comfortable discussing my expectations, insights, my reservations about shopping at a single designer showroom (lack of styles/​options). And I could tell that she was listening to everything I said, making this dress hunting experience about ME rather than her commission. Not only was she interested in learning about my wedding details, but she also emphasized how important it was to know what kind of person I am in my everyday life in order to find a dress I’d feel comfortable in. I knew then that I’d be ever indebted to my sister for scheduling this appointment.
I instantly loved the first dress i tried on. It was the first one my sister pointed out to me, which I frowned at but said I’d try on anyway because i wanted to remain open minded. I still can’t get it out of my head. Linda does anything and everything to give you the best idea of what the dress will look like once altered down, ordered in your color of choice, accessorized, etc. She even got down on her knees to show me different how different color linings could change the feel of a single dress. She’s seriously committed to keeping you sane, making you happy, preparing you to make an expensive commitment to something you truly love. She’s never pushed me even once, though it’s been a month since our first appointment and I have yet to make a final decision! She’s sent a sweet a simple followup email, just to check how I’m doing in my search. Regardless of whether or not I end up buying the dress I found with her, I will never forget the experience of working with Linda, and will continue to sing her praises to all my friends for years to come! Newly engaged ladies out there, book an appointment ASAP for a proper consult. Even if you don’t find a dress you love, you’ll at least learn what kind of consultant you should be entrusting your experience in.

I had a great experience here!
My appointment was first thing on a Saturday morning, and the salon was mostly empty (I believe only one other bride came in during my appointment). This made for a cozy, intimate atmosphere, unlike other bridal shops where I’ve felt crammed in. The salon itself is beautiful — it has a very clean, zen ambiance.
I was fortunate enough to have Linda as my consultant, and she was absolutely wonderful! So warm and sweet, with great taste and an ability to see what your vision is. She was great to work with, and made me feel comfortable during my whole appointment.
I ended up purchasing my gown from Amsale, and I can’t wait until it’s ready! I’ll update on the fittings & alterations process as I go through that.
Overall I highly recommend the salon! The dresses are pricey, but they are absolutely gorgeous and worth a look, if it’s within your price range.

I was shocked there are only a few people who reviewed Amsale, cause I know you girls are out there that bought ones of her lines for your dream dress. Well, this was my first stop in NYC for wedding dress shopping (and I wish was my only stop) but from the moment you walk in everything is surreal. The set up is beautiful, the floors are amazing, and the lighting is all very carefully placed to make sure you feel at ease. I really enjoyed the floor to ceiling soundproof windows, which gave you the excitement of being in NYC trying on a wedding gown without the heinous noise.
I met with Linda. My fairy godmother. She was incredible, not pushy very intuitive and so good at her job, she actually picked my dress for me. It was the first dress I tired on (because she was so excited to see it on me). I tried on others that I choose, but none measured up to what Linda had picked for me (based on my wedding location/​style and veil choice).
Linda measured me and was so on point, the only alteration I needed was my bustle. I am not sure if that has ever happened in the history of wedding dresses, but this place made it happen.
I really enjoy that you are usually the only bride at the salon, and you are offered champagne. Why you ask? They are not dumb, they know this is stressful, and your making one of the second hardest decisions of your life (the first was picking the guy!).
I appreciate not everyone has the budget to spend on an Amsale dress (I didn’t want to spend anything near that) but in the end, I was very happy with my decision. The material was high quality, the attention to detail was impeccable, and overall it was a fantastic experience.

After a pretty horrible experience at Kleinfeld, I got down and dirty with Style Me Pretty’s Lookbook and discovered Amsale and Christos gowns. Ironically, I had tried on an Amsale gown at Kleinfeld but since the experience was pretty much like «put this on. you like it? yes or no? better than the one before? ok, next!» I didn’t process much.
And so, I discover that there’s an Amsale flagship salon right here in NYC. And wow! Night and day from Kleinfeld! The salon is beautiful — filled with natural light and huge dressing rooms. The girl who helped me, Kristin, was awesome. She spent about 2 hours with me (yeah, I’m a bit indecisive) making sure I found something I was happy with. And unlike other places where the consultant listens to a few descriptive words, glances at a picture and then pulls gowns of their choosing — Kristin walked me through the whole collection and helped me choose some great options. What a difference!
I had a few girlfriends join in and we had a total blast. They let you take pictures of any of the dresses you try on, which proved to be super helpful making a decision since I was stuck between two (as a side note, I get the whole «protecting the design» thing at other salons, but is it really necessary to act like the MTA police catching someone taking photos of a bridge or tunnel after 9 – 11? They’re just wedding dresses and you can find photos of all of them online, anyways.)
There was zero pressure to make a purchase and the whole process was just fun and enjoyable — pretty much the way it should be. Obviously because it’s just one designer and three lines, you have to be into the styles they carry. But if they catch your eye, definitely take the time to come here.