Diesel

Thank you to Eric, manager of Soho Diesel for repairing one of my beloved diesel leather jackets at no cost. Great customer service!

I went to Diesel with my friend today looking for a specific pair of jeans. When we pulled up the photo, a salesman looked at his two coworkers and said in an unimpressed voice «who wants to help them?». As he looked bored and his coworker literally rolled her eyes and said «ugh!» I stood in absolute disbelief. Never going back!

The two stars here are for the lovely Sales woman who helped my husband with his jeans. She was kind, knowledgable and quick.
I would never come back here after the way I was treated myself. I unfolded a pair of jeans to view them in a smaller size than what was on the standard display rack of all the styles, and was quickly told to refer to that rack if I want to see the jeans. It was so rude to tell a paying customer they can’t touch merchandise that is clearly for sale and to not even offer to help me see the jeans in my size. I was a retail manager for years and I would never treat a customer this way. I’m disgusted with this place.

Dear Diesel SoHo,
Congratulations! You officially topped the worst shopping experience in New York City.
Your salesgirl Madeline is the rudest and most inconsiderate person I’ve come across in the retail world. Her «assistance» was beyond repair, she spent her time pushing discounted merchandise, TRYING ON CLOTHES FOR HERSELF, and EATING slices of pizza between pulling shoes for my friend. Are crumb filled sneakers a new addition to your spring line?
Claiming it was her first day, she disappeared or a minimum of 10 minutes at a click only to return with denim bags she’d attempt to re-​hawk on me (for the record, I had on a vintage Gucci purse and was not in the mood for her antics nor distressed denim), a mouth full of pizza crust and more tee-​shirts she’d purchase later at cost.
Please fire her and don’t let her work in New York ever again.
Shoppers beware: DO NOT SHOP AT THIS STORE, avoid it like Boston during flu-​season.

Good store, quite large. 2 floors, with shoes and bags in the basement. Women’s selection was more limited than the men’s… I thought the men’s selection was a bit more diverse, but I am sure styles vary depending on the season.

Diesel is one of my favorite Men’s luxury brand and I frequent this store along with 5^th Avenue Flagship store many times. Even though their main specialty item are Denims, I usually purchase bags and t-​shirts here. The t-​shirts are very comfortable and light and the bags have some of the best designs for men. Always a pleasure to walk into Diesel. It’s such a sexy brand for gentlemen in their mid 20s

the best place to get the perfect pair of jeans… barbara was super helpful!

This Diesel location seems to mostly carry their ‘black gold’ line. Its a little nicer and a lot more expensive than the other stuff in Diesel stores.
All in all its a really cool store. Cool location and always really nicely dressed people trying to make you buy their product.
I found out today that they get paid on commission so maybe that is why they are so pushy.
Every time that I have walked in here they have some sales going on in the back.
Some people overlook the stairs that lead downstairs to the bags and shoes.
Love diesel but can’t afford this line.

There aren’t many Diesel items that I really like, but every once in a while I’ll find something that I love. For that reason, I always stop into this store and check it out. I usually don’t find anything, but the store is always well kept, and it’s fun to check out.
I did have a really good experience at this location recently, which is the main reason I wanted to review it. I was on a mission to waste a bit of money on something completely useless: a key fob for my work keys. I know, they’re completely useless, but my work keys are something I’m using every day, and if I want something nice attached to them, I’m going to make it happen!
So I went to the Diesel store in Roosevelt Field Mall (because I happened to be in the area) found a really nice leather key fob. Only problem was, they put the security sensor right through the leather! I’m not usually one to complain about stuff like that (working in the fashion industry myself), but if I’m going to spend $ 20 on something pointless and useless, I don’t want it to have a weird hole in it.
So I went to the Diesel store in Soho to see if they have a non-​security hole key fob. There weren’t any out, so I asked an associate. They had no idea what I was talking about, but were super helpful. They went into their stock room to check for me, and lo and behold, they have one! And since they were never put on the floor, there were no security sensor holes! Everyone was nice, and helpful, and it was a great experience.
Eh, so I waste a little money on something pointless sue me.