Emerson Grace

Cool place! Great and varied style of clothing, shoes and accessories. GREAT sale while we were there! Friendly staff. Cool location as well, among other shops and restaurants, not far from downtown.

I can remember when I first drove through the 12 South neighborhood when I moved to Nashville in 2008… my, oh my, how it has changed!
For the lasses who love labels and covet designer denim, there was only Moda standing strong next to Frothy Monkey for quite some time but now this strip is lined with fashion forward options that include Leona, Judith Bright, White’s Mercantile, The Label, and much more — with Emerson Grace being the newest kid on the block.
Nestled in the shopping center as Jeni’s Ice Creams, Cadeau, and Josephine, this fashion boutique caters to both Men + Women who seek designer duds and accessories. I could sense immediately that the sister store is based out of Los Angeles due to the hint of West Coast vibe and contemporary brands such as Current Elliott, Rag & Bone, A.L.C. Kelly Wearstler, Sanctuary, and more.
I also admire that they also support local when I was greeted by a table of handbags made by local maker as soon as I walked in. They also recently hosted a trunk show for Nashville designers Jamie and the Jones too.
While prices aren’t for the budget-​y babes, you can still scour a sale rack (in the back) for some deeply discounted pieces. When I was in last weekend, this single rack had pieces marked 60% off the original price. I was able to also score a fabulous Kelly Wearstler ring for only $ 45 when the sales associate assisted me at the jewelry cases. I had already decided to purchase a fun little necklace for $ 50 and then she showed me a tray full of their sale jewelry too. I couldn’t say no!
Service was solid and the staff were friendly. I was on a time crunch so I wasn’t able to explore the Men’s section but I bet that many fellas will be happy to know that the store was pretty evenly split with male and female merchandise.
There were some great shoe options in the back along with some sleepwear and accessories throughout. I fancied a few of the scarves that were on display. I was most impressed with their extensive jewelry selection that encased the cashwrap area in the middle of the store.
I’ll definitely be back sooner than later!