Nice Cream

No, no, no, no. I don’t know what this stuff is, but it isn’t nice.

Flavors are delicious. Cute store. Good service. Why only 2 Stars? At $ 0.89 per ounce it’s OUTRAGEOUSLY OVERPRICED. Tried it and liked it but paying $ 10 for an ice cream is ridiculous! I can go next door to Whole Foods and grab an organic certified ice cream sandwich that is DELICIOUS for about $ 2.25 (sometimes about $ 1.60 when they are on sale) and satisfy my sweet tooth craving.
I wish these guys much luck but just because we live in Playa Vista does not mean we will be overcharged and pay for it. You’re losing out by many locals who have tried your stuff a couple of times out of curiosity and now simply pass your store because your pricing model is way off. Think about LOW PRICES and HIGH VOLUME instead of HIGH PRICES and LOW VOLUME. You are the Ruth Chris of ice cream stores… a place you only go to once a year because your so expensive. Your prices should be about ¹⁄₃ of what they are!
By the way, you really need a GENEROUS rewards program like Starbucks and Coffee Bean if you want to survive in the neighborhood and build any type of local neighborhood business where you get repeat customers. You’ve been open now for months and all we have heard about is «promises» of some rewards program. To be fair, perhaps you now have one but I’ve not been back into your store because your prices are OUTRAGEOUS!

Gelato from frozen dessert machines? Sounds too cool to just pass by. So we paid a visit. An employee came out and got the samples out for us even though they looked to be self-​service machines like at any froyo joint.
I had the salted caramel/​strawberry cheesecake combo. The verdict? Tasted just like froyo. It was a little runny too when the gelato came out of the machines. Just like froyo. Except this is 89 cents per oz instead of the usual 30 something cents for froyo.
The toppings seemed unique; they had salt and chili peppers! I came on a Tuesday evening so maybe the machines weren’t working at their full capacity. I know there has to be something special about this gelato so I might give it one more shot.
Flavors aren’t too extraordinary – just your standard mixed berry, chocolate chip, vanilla, and pistachio.

This place is conveniently located in the new Playa Vista development among whole foods, Starbucks and more. Took our kids here a few times, but, like other patrons have complained-​their pricing is outrageous! Would rather go to Pinkberry around the corner where they have fruit toppings and normal-​more down to Earth pricing.

I went in today for the first time. The young woman sampled a few flavors for me and they were lovely; never had gelato in a soft-​serve format before. Set myself up excitedly with a small cup (what would cost, maybe, $ 3.50 — $ 4.00 at Menchies). Put in on the scale and didn’t believe my ears: $ 9.15. You read that right: NINE DOLLARS AND FIFTEEN CENTS for a small bowl of soft-​serve ice cream. I had no idea that A) the price is $.89/​ounce, or that B) the product is that dense and heavy (small cup was ~10 ounces). I flat out (and very apologetically) refused. The poor salesperson explained that everything’s orrganic and the milk is from grass-​fed cattle. I spent 10+ years as a practicing Chinese Herbalist with a specialty in nutrition; there’s no one who’s more into grassfed milk than I am. But still, this is intolerable. And none of the other grassfed ice creams around town are anywhere that overpriced. And when I say «small cup», this wasn’t even close to the kind of standard piled-​up bowls people do at yogurt shoppes all the time. Take in a family of four, not be aware of the price structure and let ‘em rip, and you could easily be looking at close to $ 50 for a frozen dessert outing? Seriously, folks? Your product is lovely. And I’m sure there are enough overly rich people out there who will indulge. I’m just not one of them.

Wow… full flavored gelatos in a self serve set up. When I say full flavored… I mean it. Decadent, smooth, deep and engaging. I lavishly suckled my spoon heavy with salted caramel, chocolate, rum raisin. At 89 cents an ounce… you can upload yourself in overload fashion or keep it simple. Grab some and then eat by the Cape Cod style fire pit. Lovely…

How do you ruin over-​priced Italian-​style gelato? You serve it from self-​serve frozen yogurt machines like this place has done. I pumped out a conservative portion of their Mango Sorbet into their smallest sized paper-​bowl and it cost nearly $ 5. Now had this been hand-​scooped out of a deli display case, I may have felt it was a decent value. However being pumped out of a machine like this really cheapens the experience, and it didn’t taste anymore gourmet than Yogurtland or Pinkberry. The only reason I even gave two stars was because the girl working the counter had an amazing positive attitude and was super friendly.

My daughter had the salty caramel and coffee gelato. It was pretty good. But for 1 cup it was $ 7, I thought that was too pricey… :(

This is not close to as good as the original location in Venice.
Like the others have said, it’s soft-​serve/​Yogurtland style ice cream. Some of the flavors are good, others are meh. But it’s really nothing special.
Also, it is pretty damn pricey. I really don’t know where they’re getting off charging over $ 10 for a cup of this stuff. Sure you pour it in yourself, but it doesn’t take too much to get to that point.
I’m not a fan and since I live in the area and only go here out of sheer convenience, I’ll be going to the Pink Berry that’s down the street and open later instead.

This locations does things yogurtland style, where it’s sold by weight and you can sample the various gelato and sorbet flavors. I enjoyed some of their yogurt gelato and coconut gelato, topped with sprinkles. I like to keep things simple. It was refreshing and hit the spot. The staff there are friendly and eager to help you get your samples. I recommend coming here to try it out if you’re in the area!

Honestly I have had frozen yogurt better than Nice cream.
It is super soft and runny and on top of that really expensive!
I am used to paying $ 4 a scoop, but this is soft serve and costed me way more.
While they did have a descent selection and the flavors were ok, the consistency really threw me off.
Service was nice and I appreciate that they are organic and the ingredients locally sourced, though I am in no rush to come back.

First time going to nice cream. Lady with glasses was very nice and very informative with the ingredients and how everything is made. The coffee flavor was so amazing. Definitely going back there and try a different flavor.

The gelato is very high quality and tasty. Everything goes downhill from there. It’s too soft to survive the time it takes to consume. Crazy expensive at 89cents/​oz be prepared to blow $ 8 – 10 for a normal sized portion. Very few toppings displayed in an unhygienic manner easily accessible to children, and no fresh fruit like most other shops. Friendly clerk who’s generous with samples but they’re not self-​serve so you have to keep asking for additional flavor samples. Overall impression is that after perfecting the gelato, the owner gave short shrift to the other retail aspects.

Ok… this place does have excellent ice cream, no doubt. But I have two large complaints that for me, warrant a 1 star reduction each.
Complaint #1 — No fresh fruit. This is an absolute must and any high end (or any –end!) ice cream place must have fresh, quality fruit toppings. Pink Berry has fresh fruit, Yogurtland has fresh fruit, Menchies has fresh fruit, and Froyo Life has fresh fruit. It is simply unacceptable to have dry toppings at a high end ice cream place.
Complain #2 — The price is SKY HIGH. I am absolutely blown away by the .89 cent an oz price for this yogurt. To put this in perspective before you think that this is anywhere close to normal, here are prices of other ice cream places:
Pink Berry/​Menchies/​Yogurtland — 40 – 50 cents an ounce
Ben and Jerry’s — 25 cents an ounce (assuming $ 4 for a pint)
Haagen Daz — 28 cents an ounce (assuming $ 4 for their «pint» which is now 14 oz)
Talenti Gelato — 34 cents an ounce ($ 5.49 for 16 oz at Whole Foods)
Therefore, Nice Cream is 2−3x more expensive than any other quality ice cream.
If you were to buy 16oz (1 pint) of their ice cream, it would cost $ 14.24!!! WHAT?! Can you imagine if you were in the ice cream isle, checking out the Ben and Jerry’s, and see a pint that costs $ 14.24??? Nuts.
Sorry, but the price is way too high, and you need to add fresh fruit.

The location here is great. It is located inside of a new plaza with a Starbucks, Whole Foods, Cinemark Theaters, etc. They will get plenty of customer traffic due to all the close by restaurants; however, this place is just ridiculously overpriced.
The staff here is super friendly and welcomes you the second you walk in the door. That’s always a plus. They explain to you that everything here is made from top quality ingredients and made in house. The cows that they get their milk from are grass fed as well. They’re also quick to giving you sample cups and fill them up for you.
I decided to get a small cup with two flavors: coffee and pumpkin spice. I loved the pumpkin spice which had a great pumpkin flavor to it with a dash of spices. The consistency of the gelato was smooth, rich, and creamy. Unlike your typical gelato shop, this place is self serve but be careful on getting too much because one ounce is 89 cents! We got a small and it totaled up to close to $ 7…
They do have unique toppings here where they get crumbled pieces of cake from a nearby bakery and lalalala. I just wasn’t impressed with the prices. Quite honestly I was so shocked with how expensive it was all together. It’s good but not worth the price.

Nice Cream has a prime location in this up and coming trendy Playa Vista shopping center with the biggest Whole Foods I have ever seen in LA. They were doing a free yogurt promotion so I had to try some.
Staff is really friendly and bubbly. I was able to get some sample cups before deciding on doing a blend of chocolate and salted caramel. I want to say there were about 12 different flavors, but don’t quote me. Your typical self serve machines, with the option of a swirl of the two flavors in the middle handle. When I went to get my toppings, I was sad to see that they have a limited niche selection. No fruit or fresh items– mostly just sweets like chocolate, peanut butter, graham cracker, etc.
They do have some unique toppings you do not see at other places like magic shell and sea salt.
They are new, so they have a lot to change to make this a great froyo spot. I think adding the extra toppings and some more seating indoors would be some prime ideas to get more foot traffic. I am not completely sure what the prices are, but they need to make sure it’s justifiable when I know a lot of people can just stop by the bakery in Whole Foods to get their sweetness fix. Overall, I welcome this new addition.

There seems to be something missing about this dessert spot. The place itself is pretty bare. To the left of the machines is a small table with the cups and cones and to the right are the small selection of toppings in little white bowls and a silver tray where you can get little sample cups. Usually simplicity is the way to go but for this store, it just seemed so half-​done, almost boring. Another down side is that there was no fresh fruit for toppings. The ice cream itself wasn’t bad and decent choices. I had a bit of berry white chocolate and coconut with their berry drizzle in their smallest cup which came up to be around 5.70 oz which was roughly ~$ 5 (89 cents per oz). Overall, the okay ice cream is not enough to have me look over the subpar experience of visiting the store. Unless something about the store changes, I would much rather buy a pint at whole foods and call it a day.

I just tried this place. I’ve lived in playa vista for a while so I’m excited about all the new developments and want to support. But this won’t be a regular indulgence for me. The ice cream is delicious. I got the coconut flavor in a SMALL up. Put a little bit of red velvet cake on top a few sprinkles and a cone. $ 14 dollars! Ridiculous. I should have followed my first instinct and just gone to coffee bean. It’s good but not 14 dollars good. Also they need a better system for the toppings. It’s too easy to spill them.

Ice cream was good but expensive. 25 bucks for two adults and two little kids. The toppings are low down and the kids in the store were putting their hands in the bowls. They need to raise up the bowls or put the toppings in a different type of container. Overall the it was ok.

Just tried this place. Have two young kids. They immediately walked in and grabbed cones which equaled paying for them. Those need to be difficult to reach. All of the toppings were unhealthy, in breakable bowls, and within toddler reach. So I had to wrangle them instead of enjoying our visit. Top it off with $ 7 for 4 oz of ice cream! For family of 5, $ 33. Make this place kid-​friendly and affordable or make it indulgent, adult-​targeted date night rich. Right now, not sure it works for either.