AOC SF

So, I broke down and hired a restaurant consulting group last year. I know, Zazie is successful and busy and all that jazz, but we were so out of date in the office it was insane. Just an IRS audit waiting to happen, and not because we were doing anything sketch– it just looked sketch because it was all on hand written sheets in pencil! I mean, literally, our computer in the office was a 1992 Mac Classic until last year. Wow. Anyway, Chad was fabulous… he helped bring us up to speed, start using these modern contraptions called «spread sheets» and «P&L statements» and «QuickBooks» and made sense of the madness. All without mocking me… well, at least only playfully mocking me… and without making drastic changes in our way of doing things. It was a great decision. It’s one of the big mistakes business owners frequently make to think that because they are in the black they are doing fine. There are always tweaks to be made to stay on top of the game, especially in the competitive world of SF dining. So, AOC SF is uniquely designed for the SF restaurateur, failing, successful, or somewhere in between.