Mulberry Dreams

Located in the heart of downtown Fondren, this boutique is definitely one of my favorite places to shop in Jackson. Opened in 2013, I’ve seen Mulberry Dreams grow and expand and it’s been super exciting to watch!
The store itself is pretty small, but it’s set up cleverly so as to not be overwhelming or cluttered. Towards the front of the store and near the register as well, there’s always a great selection of beauty/​fragrance products. They keep a good selection of TokyoMilk products, of which I’m a huge fan. The clothes are super trendy and cute, and they switch up their selection fairly regularly so you can find new stuff every week for sure.
The staff is crazy friendly. All the girls that work there are always well-​dressed and willing to help you pick out something perfect. There are only a couple fitting rooms, so if the store gets crowded it might take a minute before you can try something on but if you go during a weekday, it’s not usually crowded at all. The atmosphere is very chill and casual. They also usually have a great selection of stuff on their sale rack, which I definitely appreciate.
If you’re looking for a hot date night outfit or something to just wear out and about, I highly recommend shopping local and stopping into Mulberry Dreams. You won’t regret it.