Novak Jewelers

This is the jeweler to go to! Incredibly friendly, worked on my jewelry right then and there, although was more than happy to leave my stuff to pick up at a later date. They’ve also enhanced two beautiful pieces I had, into one and I get tons of compliments!!! Don’t go anywhere else!

Absolutely fabulous! I would recommend Novak Jewelers to anyone and everyone. I was given ultimate service that I am still in awe of. I showed up two weeks before my wedding and presented Greg with an idea for my antique engagement ring to be transformed into a customized, stunning wedding band, and he surpassed any expectations I had. Not only was he able to make my dream a reality, but he did it with incredible kindness and integrity. I am so deeply thankful and can not stop looking at his gorgeous creation. Thank you from the bottom of my heart.

Jewelry Selections: 4
Service: 5+
I had read some great reviews of Novak Jewelers and the work/​craftsmanship of Greg Novak. I had to check it out for myself. My boyfriend and I were out on a mission, looking for engagement rings, and this was our first stop.
Novak Jewelers is located in a brand new shopping mall on Clayton Rd., fairly close to Hwy 141. Upon entering their shop, you sense an immediate feeling of intimacy and warmth.
While their jewelry selections are smaller than other stores, the quality and uniqueness of the individual items are what makes Novak Jewelers different from anywhere else. I didn’t want an engagement ring that looked like everyone else’s. I wanted something different.
We were greeting by Greg’s daughter and I immediately explained what we were looking for, what we had to work with (including a family heirloom ring), and several photos from Pinterest that I had saved. In 2 minutes she brought me 2 rings. One of them immediately caught my eye.
The people here are genuine. They don’t push you into buying something you don’t want or need. They listen to your concerns and address them if possible. I can’t imagine doing business with anyone else…

This gentleman really knows his stuff! My wife and I went in to have three rings soldered together to form one ring. The rings were an odd shape but he crafted them together masterfully! Greg met us and greeted us personally each of the three times we visited his shop. He also showed us the newly forged rings to ensure we were satisfied which came back to us looking better than new. I would highly recommend this master craftsman to anyone. His pricing for soldering services were extremely reasonable as well.

I took my engagement ring to be sized. It was done very quickly. After hearing some horror stories about different jewelers switching out diamonds, I was concerned about not getting my same diamond back. Novak’s let me look at the diamond under loupes and identify markers on my diamond before and after it was sized to ease my concerns. Thank you!

I had to get my Pandora ring resized and after I got it back from Novak’s, on closer inspection the casing of the ring was dimpled (it originally came like this from Pandora). I brought it back to Novak’s and Greg and his daughter were so gracious and nice, explaining what it was, and even polished it down for free. It looks better than ever! I get SO uncomfortable and nervous going into jewelry stores because more often than not, the people seem to look down on you if you don’t know your jewelry. I have experienced condescending and impolite service from a few jewelry stores so it was such a huge relief to find this place! Not only did Greg do a great job on my ring, but he let me try out that cool magnifying thingy to get a closer look at my ring! (yes, I googled it right after I wrote this comment – its called a magnifying loupe)

My husband and I have been customers since we got engaged in 2004. Much to our chagrin, we started out with a different jeweler who was slick and sleazy, did not listen to what we wanted, and managed to produce a ring that was exactly the opposite of what I told him I was looking for. We were directed to Novak by my husband’s sister-​in-​law, thank goodness. Greg restyled my ring exactly to my specifications, and helped us find wedding bands we liked.
In the past 8 years, we’ve never set foot in another jeweler. I go to Novak, less often than I should, to have my rings cleaned and checked for loose prongs. I’ve taken family jewelry in to make sure it is in good enough shape to wear (and had a pearl necklace restrung b/​c it was not holding up well), and had pendants that I bought in Guatemala engraved for my bridal party. My husband goes there to buy me little trinkets. He has pretty good taste, so he usually has a rough design in mind and he and Greg flesh it out. I have never been disappointed!
Greg, his wife, and their kids are salt-​of-​the-​earth people. You can trust them to take care of your jewelry, find or make almost anything you want, and always give you a fair price. Plus, they are friendly and have remembered our names and personal details about us since we started patronizing their business 8 years ago.
We highly recommend Novak!
p. s. When I wrote this review, the info was still showing the Lamp & Lantern Village location, but the store has moved a bit west to the new shopping center by the drug store (CVS?) at Clayton and Henry.

Novak Jewelers are the real deal. Greg custom makes anything you want that will fit your budget, does it well, and pretty quickly, too. As opposed to a mall jeweler or a jeweler with a big free-​standing store designed for volume, Greg takes his time with you and will educate you on any aspect of jewelry that he keeps in the store or anything you can think of, and I can guarantee you’ll get the most «bang for the buck» by going to Novak. Wherever you live in town, it’s worth the drive, and don’t believe «sale» ads from other jewelers. Talk to Greg first. I’ll never go anywhere else for jewelry. I purposely didn’t rate the price range because Greg will accommodate ANY price range or budget.

I just bought an engagement ring a few weeks ago from Novak, and here are my observations:
— There are A LOT of jewelers in the St. Louis area — part of the challenge is culling out style vs. substance, as well as actual reputation. Novak Jewelers is a clean, elegant store — certainly not overbearing in its style — and possess plenty of substance (more on that later). Only a few reviews of Novak exist online — all of which were positive — so it passed the initial «reputation» screen for me.
— The impression I had of Greg Novak (owner) was immediately positive. Straight-​talking, down-​to-​earth, patient, and honest — those adjectives came to mind upon meeting him. At no point did he ever pressure me (if anything, I worried about pressuring him), and my initial impressions were confirmed throughout the purchasing process.
— Novak was the only jeweler (out of several) who actually 1) listened to my initial requests on diamonds; and 2) followed through immediately without additional prompting or delay. Within a few days of initial contact, Greg called back to tell me of a few diamonds he received that seemed to match my specs. When those didn’t work out (including one he nixed himself), he said he would look again. Voila — in a few days, he called again, stating he found one he really liked. (This turned out to be THE ONE for me.)
— His pricing was competitive. At no point were there wild fluctuations in retail prices (the slick «It sells at X dollars, but for *you* I can discount it to Y dollars» was NOT in Novak’s repertoire.) What Greg stated was what he charged, and I got the sense that he trimmed his profit margin significantly in some areas to ensure the sale.
— Greg’s technical skills were excellent. I found out that he has nearly 40 years of experience working with jewels. He’s a «bench guy» by training (as opposed to a «designer» who owns the store, but sends out everything to have it customized). Looking at my request for a custom ring, he expressed confidence he could construct it himself (for much cheaper than sending it out). He was 100% right: the final product was exactly what we wanted.
(FYI: Despite my overwhelmingly glowing review, I assure you that I am in no way affiliated with Novak Jewelers. I am simply a very satisfied customer who found Novak through the dint of hard work and good fortune — may this review make the process just a little bit easier for you! An excellent business like Novak Jewelers deserves to be rewarded.)

Unbelievably friendly people! Greg Novak was a tremendous help. This will be my jeweler of choice for years to come. Thanks Novak!