Although I been to several of these Sleep Number stores over the past few years this was my first visit to this location. I found the store to be very organized and staffed by a very knowledgeable sales team. After considering several bedding options we pretty much had decided we were going to purchase a sleep number bed but we had a few remaining questions and after spending a little time here with the sales person Austin(sleep number 35 yes they display their sleep number on their name tags) we decided to move forward with the purchase. Austin was very well versed in the entire line of the sleep number products and demonstrated all the benefits to help in our selection process. After trying out several mattress options and feeling no high pressure to purchase we found the perfect mattress set and options and closed the deal. As everyone knows making this kind of purchase should not be spontaneous so I feel that my research of all the products prior to coming to the store was very beneficial and everything I read Austin was able to validate. The entire experience here was a positive one, it seemed a little odd to stretch out on several different beds in public but the store layout does provide some privacy and the added sanitary pillow covers takes away any anxiety or phobias. The 20 year plus warranty and the 100 night free trial shows the confidence this company has in their products, they recommend trying out the bed for at least 30 nights prior to making a decision to return the product for a full refund less the shipping cost($ 179.00 home delivery cost) if you don’t feel this is for you. One thing I did appreciate was there wasn’t any up selling going on here. You can choose to have the bed directly shipped for you to assembly or pay the home delivery charge and do nothing. I found when I checked in on Unilocal they offered a $ 50 instant savings code which they deducted at the time of purchase. They also offer free of charge the«SleeoIQ» app that connects your bed to your wireless home network so you can set up and also track your sleep profile it’s actually pretty cool by using sensors it can sense when you toss and turn or sleep undisturbed or if you get in and out of bed it’s all password protected and private and definitely not shared information.