100BLOORSTADDBUSINESSLOCATION Disclosure: Roots helped sponsor our Cool Hand Toque tweetgasm event. That said, I’ll try to keep this as un-biased as possible because it’s about the goods. VIBE This is one cool looking Roots store. You’ve got an escalator that brings you atop and large floor to ceiling windows on the second floor that overlook tony Yorkville. I went here for an Ottawa Tourism party and it’s a great location to have a Canadiana themed fête. There’s a bar set up and comfy leather chairs strewn about. Bravo! Merchandise is also nicely organized. THEGOODS I brought a toque for our Tweetgasm event. It kind of looks a bit awkward on me but my knit number is keeping me warm throughout our schizophrenia-like winter. Plus, they were having a fantastic sale on their winter hats. 50% off and an additional 20% off the sale price. So good. I’ve been a fan of their leather goods for a while as well. Didn’t take a look this time but they have a good selection of medium-sized real leather handbags. I’m tempted to buy one of their comfy sweatpants. Plus, they brought back Beaver Canoe. Beaver Canoe! Childhood memories. OBLIGATORYCATCHYREMARK It’s made in Canada. It’s nice to see Canadiana celebrated.