SBS

For one of our journalism ‘fieldtrip’, our lecturer organised a tour of the SBS studios and office at the Alfred Deakin Building in Federation Square.
SBS, which stands for Special Broadcasting System, is quite unique. SBS was founded on the belief that Australians should have access to culturally relevant media. It is also dedicated to fostering cultural diversity in Australia.
With over 60 languages used online, on the radio, and on television, SBS provides programs that cater to all cultures and languages. At the SBS studios office in Federation Square, this was quite visible. You could see it in the pigeonholes (one for each language), and how the office was organised around particular languages.
The best part was having a Q&A with one of the SBS journalists, which gave me an idea of the depth of SBS. If you’re interested in Australian media, it’s definitely worth it to have a tour of the Alfred Deakin Building. It’s also an interesting architectural design.