Deluding themselves that the internet doesn’t yet exist, Lonely Planet are purveyors of one of the world’s mostly widely-purchased travel guides, telling frail idiots where they should go on their holidays based on the personal and very limited recommendations of a very small number of people who are very tightly constrained by time and money. The internet is basically free. Lonely Planet books are $ 10 a pop minimum(and heavier). Google 1, Lonely Planet 0.